The University of Michigan embarked on its annual United Way campaign Oct. 14 with a fundraising target of $1 million, reinforcing a partnership that has existed for more than 50 years.
This collaboration between U-M and the United Way for Southeastern Michigan aims to support vital community services in Washtenaw County and beyond, focusing on health, education and financial stability.
“U-M and the United Way have together nurtured a tradition of profound community impact through our annual employee giving campaign,” President Santa J. Ono said. “It is a source of pride that our community has contributed over $35 million to United Way over the decades, making a significant difference in the lives of countless individuals.”
This year, campaign co-chairs Chris Kolb, vice president for government relations, and Charlie Reuland, chief operations integration officer at Michigan Medicine, are championing the cause, encouraging the U-M community to contribute by Dec. 31.
“Each pledge, no matter its size, joins a collective force that can enact substantial changes,” Reuland said. “We’re eager to see the positive outcomes we can achieve together this campaign season.”
Contributions can be made through the secure ePledge system in Wolverine Access by clicking the “Give Now” link on the United Way for Southeastern Michigan’s U-M page at uofm.uwsem.stratuslive.com. U-M retirees can contribute via a separate link at UnitedWaySEM.org/UMRetirees.
Donors have the flexibility to direct their funds to specific causes or to the general fund, ensuring their support has the maximum impact where it is most needed.
Donors giving $1,000 or more will become members of the Leadership Givers Association and are invited to an exclusive reception, hosted by Ono in early 2025, that celebrates and honors their substantial contributions to the community.
“The University of Michigan United Way campaign is more than just a fundraiser; it is a deep and long-term commitment by our staff and faculty to help ensure our surrounding community is a better place for all,” Kolb said.
