An affordable way to reach U-M’s staff, faculty and retirees … in print and online
- Published in print 35 times per year, weekly Sept.-April; less frequently May through August.
- Website and daily email September through April; less frequently May through August.
- The Record newspaper is available at hundreds of locations on and near campus, via campus mail and mailed to more than 9,000 U-M retirees.
- One price – multiple ads
Each ad buy includes ads in the print edition and on the Record website.
Print Ad Sizes
Digital Ad Sizes
Print Schedule
2020
August 31
September 8, 14, 21, 28
October 5, 12, 19, 26
November 2, 9, 16, 23
December 7
2021
January 11, 18, 25
February 1, 8, 15, 22
March 8, 15, 22, 29
April 5, 12, 19, 26
May 3, 24
June 7, 21
July 19
August 9
Print Ad Rates
Frequency discounts up to 25%.
Ad rates include print and website (desktop/mobile) ads.
U-M Schools/Colleges/Units Rates
| Number of insertions per year | ||||||
|---|---|---|---|---|---|---|
| ad size |
1-3 | 4-10 | 11-17 | 18-24 | 25-31 | 32+ |
| Cost per insertion | ||||||
| full | $1,569 | $1,491 | $1,412 | $1,334 | $1,255 | $1,177 |
| 1/2 | 785 | 745 | 706 | 667 | 628 | 588 |
| 1/4 | 392 | 373 | 353 | 333 | 314 | 294 |
| 1/8 | 196 | 186 | 177 | 167 | 157 | 147 |
Community Advertisers Rates
| Number of insertions per year | ||||||
|---|---|---|---|---|---|---|
| ad size |
1-3 | 4-10 | 11-17 | 18-24 | 25-31 | 32+ |
| Cost per insertion | ||||||
| full | $1,854 | $1,761 | $1,669 | $1,576 | $1,483 | $1,391 |
| 1/2 | 927 | 881 | 834 | 788 | 742 | 695 |
| 1/4 | 464 | 440 | 417 | 394 | 371 | 348 |
| 1/8 | 232 | 220 | 209 | 197 | 185 | 174 |
| We offer a 10% non-profit discount on advertising to community advertisers. | ||||||
Email Advertising Program
Overview
The Record Email Advertising Program provides University of Michigan schools/colleges/units (SCUs) and community advertisers the opportunity to promote their events and messages in The University Record email.
Requirements
- U-M schools/colleges/units must commit to spending at least $1,500 in Record print advertising.
- Community advertisers must be on a 32X print/online contract.
- The print ad campaign must run in the Record between August 1 and July 31.
- U-M schools/colleges/units ad buys not to exceed 5/month.
- Community advertisers ad buys not to exceed 2/month.
Cost
- Rate = $100/day
- Billing will be included with print and online advertising.
Technical Specifications
The size of the email ad is 600 pixels wide by 144 pixels tall, with a resolution of 72 dpi. Ads should be saved in .jpeg file format.
More Information
For more information on advertising with The University Record leave a message for Steve Culver at 734-764-4342 or email him at stevecul@umich.edu.
