Research
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October 15, 2013
Telling consumers about ‘green’ credentials can backfire
Recent research from the Stephen M. Ross School of business illustrates the inherent dangers present when an environmentally responsible company such S. C. Johnson attempts to communicate the virtues of its ingredients and methods to a skeptical consumer base.
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October 14, 2013
Landmark U-M effort measures sustainability culture on campus
Most U-M faculty, students and staff say they are committed to sustainability, but new survey results indicate significant room for improvement in sustainability behaviors, awareness, engagement and accountability.
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October 14, 2013
Affordable Care Act unlikely to push employers to drop health insurance coverage
In the race for the best workers, small firms have always been at a bit of a competitive disadvantage when it comes to benefits they can offer. The Affordable Care Act is expected to change that, a U-M researcher says.
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